Vademecum Bio Natural Freshness

Vademecum wants to inspire a positive and healthy life, that is close to nature. With more than 120 years of expertise, Vademecum combines state-of-the-art technology with the power of plant extracts.

• N°1 bio toothpaste in France
• Vademecum Laboratoire – The Bio dental expert
• Toothpaste recommended by dentists of the Union Française pour la Sante Bucco-Santaire (UFSBD)
• Vegan formulas consisting of at least 97% ingredients of natural origin
• Recyclable packaging: recycled carton & tube without aluminum barrier
• Natural Care – power of plants for effective and safe cleaning
• Suitable for the whole family (incl. children), main age 35-49 years
• Naturalness as a lifestyle
• High performing products for medium low socio-eco classified consumers